The B2B Playbook
Kevin Chen & George Coudounaris
About the show
Selling Business to Business? Trying to do everything, but not sure if any of it works? We’re here to help! We're Kevin and George - digital marketing professionals who are here to share with you the RIGHT plan so you can get your amazing business growing online. We’ve waded through the noise, made the mistakes, and found what works so you don't have to.We also share tips, tricks and templates from our upcoming playbook and insights from successful people in the industry.If you’re in a B2B business and like to see your marketing work for you, then this is the podcast for you! Subscribe to get the latest from the B2B Playbook first. Join our CLUB of B2B owners and marketers on LinkedIn sharing their experiences https://www.linkedin.com/groups/13980317/Want more? Check out our weekly articles on https://theb2bplaybook.com/Remember, with the right plan, anyone can grow their business online
#233: Attribution in B2B - Why It's Broken (And How To Fix It)
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